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State Data Summary:
TENNESSEE
April 2001
Responses 275
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Economic Impact of Crafts from Craftspeople 1999-2000
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Craftspeople affiliated with a craft organization
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86.1%
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4,908
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Craftspeople not affiliated
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13.9%
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792
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Total estimated craftspeople
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5,700
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Average Gross sales/revenue per craftsperson
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$30,114
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Initial economic Impact
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$171,660,293
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Addition of retail markup to wholesale sales
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45,361,609
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Final Economic Impact
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$217,021,902
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SALES/REVENUE (before expenses) and
INCOME (after expenses) BY CRAFT MEDIUM
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TYPE OF MATERIAL
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SALES/REVENUE
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INCOME
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RESPONSE
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Clay
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$29,952
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$22,323
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22.9%
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Enamel
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$0
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$0
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0.0%
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Fiber/Textile
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$20,958
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$12,633
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15.4%
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Glass
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$58,353
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$31,909
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5.5%
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Leather
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$0
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$0
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0.0%
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Metal
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$50,993
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$24,739
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15.0%
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Mixed Media
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$23,102
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$17,549
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9.9%
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Organic Materials
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$8,122
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$10,250
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2.0%
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Paper
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$21,273
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$19,389
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4.4%
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Plastics
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$9,500
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$9,500
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0.4%
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Wood
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$30,878
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$19,848
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17.8%
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Other
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$24,180
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$9,889
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6.7%
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Overall
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$31,508
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$19,753
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100.0%
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Income, Work Environment, and Demographics
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INCOME OF CRAFTSPEOPLE
$55,380- Total Annual Household Income
$18,197- (38.0%) Annual Household Income Derived from
Craft-Related Activities
15.30% - Percent of Craftspeople Whose Household
Income is only from Craft-Related Activities
GROSS ANNUAL SALES/REVENUE BY DISTRIBUTION
16.0% - $17,428– Wholesale – within United States
0.2% - $10,700- Wholesale – Export/International
11.4% - $4,364- Consignment to Galleries
59.4% - $20,600- Retail
13.0% - $7,889- Other
100.00% - $30,114- Total Sales/Revenue
SOURCES OF RETAIL SALES
27.2% - $6,574- From Studio
48.8% - $9,739- From Crafts Fairs
18.1% - $3,499- From Commissions
5.9% - $1,082- Other
LOCATION OF ANNUAL GROSS SALES/REVENUE
69.2% - Within the State
30.8% - Outside the State
PERCENT OF CRAFTSPEOPLE WITH EMPLOYEES,
PAYROLL & SUB-CONTRACT EXPENSES
4.4% - At Least One Full-time Employee
9.5% - At Least one Part-time Employee
10.2% - Some Payroll Expense
4.0% - Some Sub-contract Expense
CRAFTSPEOPLE WITH EMPLOYEES,
PAYROLL AND SUB-CONTRACT
2.33- Number of Full-time Paid Employees
1.81- Number of Part-time Paid Employees
1.51- Full-time equivalent (FTE) Employees
$20.589- Total Gross Annual Payroll of Employees
$13,371- Annual Payroll per FTE Employee
$18,000- Total Gross Annual Sub-Contract Expense
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CRAFTSPEOPLE & STUDIO
70.0% - Work Alone in a Studio
22.3% - Work in Studio with Partner of Family
6.6% - Owner/Partner of a Studio with Paid Employees
0.7% - Employee for Craftsperson or Studio
0.4% - Contract Worker
STUDIO LOCATED IN OR ON THE RESIDENTIAL PROPERTY
86.2%
MEMBER OF CRAFT ORGANIZATION(S)
86.1%
AGE GROUP
0.0% - Below 25
6.4% - 25-35
22.4% - 36-45
42.8% - 46-55
19.3% - 56-65
9.1% - Over 65
Mean age = 50.9280
GENDER
60.7% - Female
39.3% - Male
RACE OF RESPONDENTS
1.1% - African-American
0.4% - Asian/Pacific Islander
94.8% - Caucasian
1.1% - Hispanic
1.1% - Native American
1.5% - Other
DISABLED/HANDICAPPED
3.0%
AMERICAN VETERAN
13.3%
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You may reproduce or quote any part of this document; we hope that you find this study to be helpful.
Please give the Craft Organization Development Association (CODA) credit whenever appropriate.
For more information or to obtain a copy of the national study contact:
Craft Organization Development Association
3085 Stevenson Drive, Suite 200, Springfield, IL 62703
217-529-6503
coda@codacraft.org • www.codacraft.org
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